Vacuum-Cooked Potato Finger Chips Will Take the FMCG Market by Storm

Vacuum-Cooked Potato Finger Chips Will Take the FMCG Market by Storm

The snacking industry is a multi-billion dollar market, and anything relating to potatoes has long been a popular choice for consumers. However, traditional potato chips or other snacking items are often fried in large amounts of oil, making them high in fat and calories. 

In the age of unhealthy snacking, Karanth's Foods Pvt Ltd has emerged as a savior. The company has now introduced a game-changing product that has taken the snack market by storm – Vacuum-Cooked Potato Finger Chips, commonly known as French Fries. 

The Problem:

Deep frying has long been a popular method for preparing French fries, but it comes with its share of drawbacks, particularly in terms of health. Traditional frying involves submerging potatoes in hot oil, leading to the absorption of significant amounts of oil by the potatoes. This process results in a high calorie and fat content, making deep-fried snacks less than ideal for those who are health-conscious.

Also, these fries are a staple in many menus and are frequently served in restaurants and food outlets at rates exceeding 200 Rs. The high costs are often attributed to factors such as the expenses associated with deep frying, the overheads of commercial kitchens, and the perceived luxury of enjoying this classic snack in a dining setting.

Karanth's Foods' Solution:

Karanth's Foods developed a unique vacuum-cooking process that uses significantly less oil than traditional frying methods. This process involves cooking the potato pieces in a vacuum chamber at low temperatures, which results in chips that are:

  • Lower in fat and calories: Vacuum-cooked chips can have up to 80% to 90% less fat than traditional chips.
  • Healthier: The low-temperature cooking process helps to prevent the formation of acrylamide.
  • More flavorful: The vacuum-sealing process helps to lock in the natural flavors of the potatoes.
  • More crispy: The unique cooking process results in chips that are light and crispy.

Benefits for Consumers:

Vacuum-cooked potato finger chips offer several benefits for consumers, including:

  • A healthier snack option: They are a lower-fat and lower-calorie alternative to traditional potato chips.
  • A more convenient snack option: They are available in single-serve packets, making them perfect for on-the-go snacking.
  • A cheaper snack option: They come at a price point significantly below that of traditional outlets, the company sells it for just Rs 50 for a pack. 
  • A more sustainable snack option: The vacuum-cooking process uses less energy and water than traditional frying methods.

Market Response and Future Prospects:

Since the launch of Vacuum-Cooked Potato Finger Chips, Karanth's Foods Pvt Ltd has witnessed a positive response from the market. Consumers appreciate the innovative cooking process, the superior taste, and the healthier and more affordable profile of the product. The company's dedication to quality and health-conscious snacking has carved a niche in a competitive market.

Looking ahead, Karanth's Foods plans to expand its range of vacuum-cooked snacks, exploring new flavors and variations to cater to diverse consumer preferences. The success of Potato Finger Chips is a testament to the company's commitment to innovation and delivering products that resonate with the evolving needs of consumers.


Karanth's Foods' vacuum-cooked potato finger chips are a game-changer for the snacking industry. They offer a healthier, more convenient, more reasonable, and more flavorful alternative to traditional deep-fried French Fries. As consumers continue to seek out healthier snack options, Karanth's Foods is poised for continued success.

Click the link to order your own Karanth's Finger Chips today!

Back to blog